No-one likes us we don't care - AFC player popularity and team discipline

A current thread on Pie&Bovril (admittedly dire and juvenile) clearly puts several Lichtie players among the most `hated' in the division.
http://www.pieandbovril.com/forum/index.php?showtopic=74332

Take a bow Flyer.

But Robbie Raeside, Paul Tosh and even Kevin Webster get notable mentions.

this might be slightly related to our poor disciplinary record on the pitch AGAIN this season where our record is bettered only by Montrose
http://soccernet.espn.go.com/stats/fairplay?league=sco.4&year=2007&cc=4716

Always good to get under the skin of opponents but two problems

a) if true why are experienced players like Tosh and Raeside getting wound up by opposing fans (ie two men+ dug). Surely they should be beyond this

b) for the past 3 seasons, our poor on-field discipline has led to suspensions and finising games short-handed so it has affected our results

Any thoughts?